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Smokey's correct name is Smokey Bear. In 1952, the songwriters Steve Nelson and Jack Rollins had a successful song named "Smokey the Bear". The pair said that "the" was added to Smokey's name to keep the song's rhythm. During the 1950s, that variant of the name became widespread both in popular speech and in print, including at least one standard encyclopedia. A 1955 book in the Little Golden Books series was called Smokey the Bear and Smokey calls himself by this name in the book. From the beginning, Smokey's name was intentionally spelled differently from the adjective smoky.
The fictional character Smokey Bear is administered by three entities: the United States Forest Service, the National Association of State Foresters, and the Ad Council. Smokey Bear's name and image are protected by U.S. federal law, the Smokey Bear Act of 1952.
The bear is a do-gooder wishing to protect other animals from the deadly red flower of fire. His motivation to stop fires began when a wildfire distroyed his home and family when he was a little cub. He doesn't have many impresive heroic feats but when it comes to protecting his land he can stop time, grow to the size of mountains and disguise himself as anyone.