Norville "Shaggy" Rogers is the deuteragonist of the Scooby-Doo franchise and the main protagonist of the live-action telefilms.
Shaggy's distinct personality is evident in his speech pattern commonly due to his frequent use of punctuating his sentences with the word "like", and his appearance—he is lanky, with sandy hair worn in a shaggy style (hence his nickname) and a rough goatee with no mustache, typically sporting a green t-shirt and crimson bell bottoms and wears black shoes. In the 13 Ghosts of Scooby Doo and early direct-to-video movies he wore a red t-shirt and blue bell bottoms and wears brown shoes. In A Pup Named Scooby-Doo, He retains the green t-shirt, but his crimson bell-bottoms are replaced with blue jeans and wears black sneakers. In the live-action films, he wears the same green t-shirt, but with brown jeans and black sneakers.
Both Shaggy and Scooby-Doo are readily bribed with Scooby Snacks and once a Shaggy Snack due to their nearly insatiable appetites, and have tendencies toward goofing off and cowardice. They justify their constant hunger by saying, "Being in a constant state of terror makes us constantly hungry!". His favorite dish is "Cheese Pizza with Pickles" as revealed in the TV movie Scooby-Doo! Abracadabra-Doo.
It is mentioned in the second episode of the first season of "A Clue for Scooby-Doo", that Shaggy's desire for bizarre food combinations (chocolate covered hot dogs, and liverwurst a la mode, for example) comes from the fact that his first toy as a child was a garbage disposal. It is seen in the episode of the first series' second season, "Jeepers! It's the Creeper!" that the Hermit of the Hills' cooking (Squirrel stew with bat wings for example) disgusted both Shaggy and Scooby which is surprising since they eat anything that has bizarre ingredients.
Both his and Scooby's cowardice (as well as their appetites) have become so engrained in their characters that they are often portrayed as being expert cowards. Both Shaggy and Scooby are adept runners, have become skilled contortionists due to learning to hide in small places, experts at building barricades from various kinds of furniture and other household objects (even designing one to be collapsible just in case they need to use the barricaded door/entrance as an escape route from the monster/villain). They are also experts in what is scary (both Shaggy and Scooby have been shown to use each other's fears in their competitions in stealing one another's food) due to their being craven cowards (In the episode "Camp Comeoniwannascareya" they use this knowledge to help a fellow camp counselor and the campers scare off the camp's greedy owner who wishes to turn the summer camp into a resort for only adults)
Shaggy (and Scooby) has shown to be capable of great physical feats of athletic ability (ability to run at time bordering on superhuman) just through fear alone (even being able to run on water or use his feet to move a boat carrying Scooby, the rest of the gang, plus Velma's sister Madelyn, across a lake while being chased by a flying monster); however, these abilities are mainly comical in nature and Shaggy (along with Scooby) only appears to be capable of said feats when in a state of fear/panic. However, in the most recent DTV 'Scooby Doo: Camp Scare', he shakes the iron bars of an old-fashioned jail cell so hard they collapse out of frustration of being trapped.
Relatives of Shaggy shown during the series include:
- Mr. & Mrs. Samuel Chastain "Mom and Pops" Rogers: Shaggy's parents. Shaggy's father is a police officer in most incarnations, save for Mystery Incorporated (in which his first name is Colton not Samuel). At one point, Shaggy's parents lived in Plymouth, Massachusetts. Casey Kasem voiced "Pops" from The New Scooby and Scrappy-Doo Show through the first season of Mystery Incorporated. Grey DeLisle voices "Mom" in Scooby-Doo! Mystery Incorporated.
- Maggie Rogers: Shaggy's younger sister. In A Pup Named Scooby-Doo, she was nicknamed Sugey.
- Wilfred: Maggie's fiancee/husband, and Shaggy's brother-in-law.
- Gaggy Rogers: Shaggy's uncle, who likes to play practical jokes.
- Uncle Shagworthy: Shaggy's rich uncle. Not only does he look like his nephew — he has the same appetite and cowardice. He keeps his most precious possession (food) in a secret refrigerator with valuable jewels. Voiced by Casey Kasem.
- Great Uncle Nat (Nathaniel): Shaggy's great-uncle. Voiced by Lennie Weinrib.
- Uncle Beauregard: Shaggy's late uncle, who left his entire fortune and his Southern mansion and plantation to Shaggy in his will. He was referred to in Scooby-Doo Meets the Boo Brothers, although he never made an appearance.
- Fearless Shagaford: Shaggy's uncle, who owns the Fearless Detective Agency (see Fearless Fosdick)
- Uncle Albert Shaggleford: Shaggy's rich uncle, an inventor who's only appeared in Shaggy and Scooby-Doo Get a Clue! voiced by Casey Kasem.
Sadie Mae Scroggins
A blonde haired southern girl who had a crush on Shaggy and wanted to marry him in Scooby-Doo Meets The Boo-Brothers. Shaggy was not interested (despite the fact that she was very attractive) and tried his best to escape from her loving clutches. Shaggy for the most part thinks that Sadie's a "gooney girl" and avoids her through most of the movie. Shaggy also had to watch out for her gun toting older brother Billy Bob who did not approve of his sister's choice.
Shaggy's blonde haired girlfriend in Scooby-Doo and the Reluctant Werewolf. Not much is shown about their relationship aside from the factor that Googie wants him to be more intimate with her. Shaggy is not always so attentive to her wants, he prefers mostly to snack and other things. Romance is shown furthest from his mind. But he has shown to be fond of her kisses.
A hippie-chick photographer Shaggy falls for in Scooby-Doo and the Alien Invaders. Shaggy & Scooby meet her and her golden retriever, named Amber (who Scooby falls in love with) shortly after being abducted by aliens. At the end of the film, Crystal and Amber prove to be aliens from 20 light years away, and are dressed like they are because their interpretations of the way humans are dressed were derived from 1960s television broadcasts, to which Shaggy says, "Hey, why mess with a classic look?" After Crystal & Amber leave on their ship, Shaggy and Scooby are broken-hearted, but a box of Scooby Snacks does the trick to snap the duo out of their sorrows.
Shaggy's love interest in the first live action Scooby-Doo film. She is possessed by a demon under the control of Scrappy-Doo late in the movie, but it is expelled. Her name "Mary Jane" is a pun on the slang term for marijuana. She, like Shaggy, enjoys eating Scooby Snacks.
Madelyn "Madds" Dinkley
Velma's younger sister. She has a huge crush on Shaggy since she was younger. Due to her crush on him, Shaggy refers to her as "Doe-eyed Dinkley" and calls her by the nickname "Madds". Madelyn's obvious crush on him has made Shaggy wary of her. She thinks Shaggy is braver & smarter than he actually is. She is Shaggy's love interest in Scooby-Doo! Abracadabra-Doo. Velma is alerted by her mother that the school Madelyn is attending is being terrorized by a griffin. Though indifferent at first, Shaggy eventually discovers that he likes Madelyn in the same way that she likes him. After Madelyn is taken by the griffin, Shaggy shows he (along with Scooby) is willing to help rescue her without the others convincing him to (however in typical Shaggy fashion he comes prepared, donning a suit of medieval armor and carrying the "ancient spear/staff of O'Flannery" that is supposed to grant the user control of the Griffin). During a confrontation with the griffin Shaggy & Scooby are separated from the others. Fred tells them to stay where they are while he, Velma, & Daphne go for help. While waiting for the others to return, Shaggy and Scooby hear Madelyn (who is locked-up nearby) crying for help. At first Shaggy is reluctant to go save her out of fear and cowardice suggests to Scooby they should wait for the other, Scooby disgusted (in serious tone) tells Shaggy, "Rhaggy, Madelyn rikes you!" (translation "Shaggy, Madelyn likes you!"), realizing Scooby is right, Shaggy goes off to rescue Madelyn (with Scooby right behind him). Shaggy and Scooby gain entrance to the tower through the O'Flannery's spear, which is actually a key to a door in the tower. Upon entering the room where Madelyn is being held, Madelyn who is watching from afar, sees Shaggy clad in armor and removing his helmet (looking very heroic to Madelyn). While ogling her very own "knight in shining armor" (Shaggy), she briefly loses her balance, but quickly recovers (that along with her composure). While trying to escape from the griffin, all three manage to end up in its clutches as it flies around the castle. Shaggy tries to get the griffin to stop by throwing the staff at it, but the staff misses is goes into the sky. However, the griffin soon crashes to the ground (Shaggy, Madelyn, & Scooby manage to escape before it crashes). Madelyn proudly states Shaggy "got" the monster (ignoring the fact that using the staff to stop the griffin was originally her idea) and hugs him. At the end of the movie, Shaggy is shown congratulating her backstage after performing a magic trick.
Shaggy's official love interest in Scooby-Doo! Mystery Incorporated series (it is the first series to have an officially stated romantic relationship between the two). In the first episode Velma is trying to get Shaggy to be more intimate in their relationship, however he feels it should be kept a secret as he doesn't want to hurt Scooby's feelings. Their relationship appears as an ongoing romantic-subplot in the new Scooby-Doo! Mystery Incorporated series. Velma was also Shaggy's love interest in Scooby-Doo! Curse of The Lake Monster.
- In Bedlam in the Big Top Shaggy mentions that he is a trackman which means he run track.
- In What a Night for a Fright Daphne mentioned that Shaggy was a gymnast in school.
- The animated Shaggy and Scooby are seen in Looney Tunes Back Action eating with Matthew Lilard and tell him that they do not like the live action Scooby-Doo Movie.